If you think the gals had to work at looking good in the sixties just think what the guys had to go through. They had to find the "innest" thing in boxers, decide between the Water Buffalo Astro Thongs or the all leather Calais. What do you wear under your lace up swim suit, a foam rubber swim cup or elastic brief? Does your collar have a high flare roll? Do you want your Formal Turtleneck in Maize or TV Blue? And your "tapered hipster swimmers" been syncopated by Bill Miller? But your Ruffled Shirt requires No Ironing!
These sorts of books made use of the stockphotos of their era, but they still give us an idea of what was considered fashionable in early 1900. And they are just pretty.